Okendo is an excellent platform — but its order-volume pricing model means you pay more the moment your store succeeds. Review Multiplier Pro delivers automated review collection, AI-powered review multiplication (your customer posts to up to 10 platforms themselves — RM opens the tabs), and photo reviews for a flat $25/mo, no matter how many orders you ship.
Business
Paws & Plenty Co.
Owner
Diana Tremblay
Location
Toronto, ON, Canada
Vertical
Premium pet supplies & pet nutrition (DTC)
Before
Okendo
Growth
$119
per month
After
Review Multiplier
Pro
$25
per month
That's $1,128 saved every year.
$119 → $25 (−79%)
Monthly tool spend
$1,128
Annual saving
1 → 6
Review platforms customers are guided to share on
New channel (previously zero)
Subscription customer review-request conversion
Diana Tremblay launched Paws & Plenty Co. from her Toronto apartment in 2021, selling grain-free kibble and cold-pressed pet treats to health-conscious dog owners across Canada. By late 2023 the brand had grown to several hundred orders a month, and Diana had chosen Okendo to match the premium feel of her products. It was a great fit early on — the attribute-based review widgets (rating kibble on "digestibility", "coat improvement", and "palatability") were exactly what her customers wanted to share.
The problem wasn't Okendo's quality — it was the pricing model. As Paws & Plenty's order volume climbed through 2024, Diana found herself staring at a Growth-tier bill that had locked in at ~$119/mo. She was using the review collection widget, automated email requests, and a Klaviyo integration that pulled review segments into her win-back flows. She was also paying for a LoyaltyLion integration that issued reward points and generated discount codes, and a subscription app (ReCharge) that triggered auto-ship orders.
The review platform cost alone was $1,428 a year — and the next order-volume cap was already in sight. "Every time sales picked up, I'd refresh the Okendo billing page and feel my stomach drop," Diana told us. "I wasn't being penalised for bad performance; I was being penalised for good performance."
A conversation in a Toronto DTC founder Slack group led Diana to Review Multiplier, which launched on the Shopify App Store in February 2026. The pitch that caught her eye wasn't the price — it was the AI multiplication feature. Okendo kept her reviews on-site. Review Multiplier's AI rewrites each genuine customer review into unique, platform-tailored versions, then prompts and guides the customer to post those versions themselves across up to 10 destinations — Google, Trustpilot, Yelp, Facebook, and more — automatically opening the relevant tabs so it takes just a few clicks. For a brand trying to build trust beyond its own website, that was a meaningful difference.
Diana was worried the switch would mean losing two years of hard-earned reviews. The Review Multiplier onboarding team walked her through Okendo's CSV export, then handled the import into her new Pro account directly. No third-party connector required — just a clean CSV hand-off. "It took about 20 minutes of my time and one Zoom call," Diana said. "Every single review came across with star ratings, reviewer names, and dates intact."
The two integrations Diana relied on most — her LoyaltyLion coupon bridge and her ReCharge post-delivery review trigger — aren't native Review Multiplier features. The onboarding team built both as bespoke, free custom code during the migration.
The loyalty coupon bridge listens for a new published review in Review Multiplier and fires a webhook to LoyaltyLion, crediting the reviewer's account with loyalty points and optionally issuing a plain Shopify discount code via email. Diana's existing "Leave a review, earn 50 points" programme continued without interruption.
The subscription auto-ship review trigger hooks into ReCharge's order-complete webhook and queues a Review Multiplier email request timed to arrive five days after the auto-ship package is estimated to land. Subscription customers — who buy repeatedly but rarely receive a manual review nudge — now convert at Diana's highest review-request rate.
A Klaviyo email flow bridge was also set up: new published reviews sync to a Klaviyo custom property on the subscriber profile, keeping Diana's review-segmented win-back and VIP flows running exactly as before.
Diana ran Okendo and Review Multiplier side-by-side for two billing cycles, collecting reviews in both to validate that email deliverability, conversion rates, and widget rendering were all matching expectations. Once she was satisfied — and had confirmed her loyalty and subscription flows were running cleanly on the custom bridges — she cancelled Okendo.
Within four months of switching to Review Multiplier, Paws & Plenty Co. has customers sharing reviews across six platforms (up from one), has seen a material lift in new visitors finding the brand via Google and Trustpilot, and pays $25/mo regardless of how many orders ship each month. Diana describes the switch as "the most straightforward cost cut I've made since launch — and the one that actually improved reach."
| Feature | Okendo | Review Multiplier |
|---|---|---|
| Pricing model | Order-volume tiers (~$19 / ~$119 / ~$299/mo) — cost rises with sales | Flat rate: Free · $12 · $25/mo — no order caps, no overages |
| AI review multiplication | No — reviews collected on-site only | ✓ Yes — AI rewrites the customer's own review into unique, platform-tailored versions, then prompts the customer to post each version themselves |
| Multi-platform reach | No native way to reach Google, Trustpilot, Yelp, etc. | Yes — RM guides the customer to share their rewritten review across up to 10 platforms in a few clicks, with RM opening the relevant tabs automatically (Free: 2 platforms, Starter: 4 platforms, Pro: 10 platforms) |
| Google Merchant Center feed | Yes (Power tier) | Yes (Pro) |
| Customer attribute surveys & quizzes | ✓ Yes — a core Okendo strength; deep per-product attribute questions | No native survey suite |
| Loyalty & referral modules | Yes (Power tier / add-on) | No native loyalty module — coupon bridges built as free custom code by onboarding team |
| Klaviyo integration | Native deep integration with first-party data segments | Custom Klaviyo bridge built by onboarding team; published reviews sync to subscriber properties |
| Historical review migration | N/A (source app) | CSV import on Starter+; onboarding team handles the Okendo export → import process |
| Onboarding & migration support | Paid implementation available; self-serve docs | Free switcher onboarding — CSV migration + custom integration builds included at no extra cost |
Essential
~$19/mo
Up to ~200 orders/month
Growth
~$119/mo
Higher order volume; most features unlocked
Power
~$299/mo
Advanced features, surveys, quizzes, loyalty & referrals modules
Free
$0/mo
2 platform integrations, 50 reviews/mo
Starter
$12/mo
4 platform integrations, unlimited reviews, CSV import
Pro
This store's plan$25/mo
10 platform integrations, Google Merchant Center, bulk moderation
Limited-time offer for switchers
Moving from Okendo? The Review Multiplier team will handle your entire migration free of charge — including complex custom coding to replicate the integrations you rely on, such as voucher apps, loyalty apps, and shipping apps. There's no risk: keep both apps running side by side until you're completely happy with the switch.
Contact us directly to discuss
Talk to usOkendo does not offer a direct export connector to Review Multiplier. The migration path is: export your reviews from Okendo as a CSV (available from Okendo's Reviews dashboard), then import that CSV into Review Multiplier using the CSV import feature on Starter or Pro plans. The Review Multiplier free onboarding team handles this process end-to-end — including mapping columns, validating the import, and confirming all reviews, star ratings, reviewer names, and dates carry across correctly. Most migrations complete within a single onboarding call.
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